丽水美团电商运营培训多少钱

2023抖音短视频培训课程
投资界有一个“黄金三角”理论,判断一个企业是否具备成长性,主要看三点:好时机、好赛道与好公司。好时机能够帮助企业赢得时间窗口,取得一定的先发优势;好赛道能吸纳足够的“钱”景,享受估值溢价;好公司则以好的商业模式实现稳健的经营。There is a "Golden Triangle" theory in the investment community, which judges whether a company has growth potential mainly based on three points: good timing, good track, and good company. Good timing can help enterprises win the time window and gain a certain first mover advantage; A good track can absorb enough 'money' and enjoy a valuation premium; Good companies achieve stable operations with good business models.
两种模式的主要区别在于经销与品牌方绑定较深,早年经销模式更容易体现一个服务商的能力,因此拥有更灵活的策略制定与定价权。但经销容易造成库存问题,投入成本大。代销模式运营成本小,毛利高,但代运营企业的角色更像是“4A公司”,决策度低,竞争也更激烈。The main difference between the two models lies in the deeper binding between the distribution and brand side. In the early years, the distribution model was more likely to reflect the capabilities of a service provider, thus possessing more flexible strategic formulation and pricing power. But distribution can easily cause inventory problems and high investment costs. The commissioned sales model has low operating costs and high gross profit, but the role of the commissioned operation enterprise is more like that of a "4A company", with low decision-making and more intense competition.
对部分消费者来说,在电商平台买水果不光是买口味,买的也是外观和服务,所以会更青睐果型好、甜度高、果色均匀的大果。但农业生产不是工业化的流水线,会受光照条件、营养吸收、管护水平等因素的影响,即便是同一品种的水果,长出来也会有品质的差异。因此在产地销出的时候,同类水果会根据品相、糖度、大小等被分成不同级别,再分销到不同的终端市场。有些水果可能看着没那么好看,比如在成长过程中经过霜打,或者采摘的时候发生磕碰,或者受日照时间短,果皮着色不深,所以相比一些长得好的果子,售出价格更低。但果肉没受影响的话,口感并没有太大差异。一些电商平台销售的此类水果,就走起了高性价比路线,占据了消费市场的一席之地。How many "e-commerce fruits" do industry insiders refer to? What is the proportion in the market? Is it a universal phenomenon or an individual behavior? It is unknown from the report. If we simply equate "e-commerce fruits" with defective fruits, and even refer to "e-commerce fruits" as all fruits sold on e-commerce platforms, it is obviously biased. In fact, like traditional offline sales, e-commerce sales are also a market behavior. On the platform, there are both high-quality brand fruits such as Chu Orange and Qingwang Grape, as well as cost-effective "main road" fruits, meeting the diverse needs of consumers.
其实,对水果分级分销的方式在果业市场应用已久,不仅能让消费者享受到不同价格和品质的服务,也有利于农产品优质优价的实现,创造更多价值收益。电商的出现对产业发展并非坏事,相反,正因电商跨地域销售和流通的优势,很多原本难以打开市场的特色优质水果能够快速直接地进入消费者的视野,让远在千里的人们也能品尝到其独特风味。对产地来说,直供水果到电商市场,可以减少流通环节、降低流通损耗,能让果农获取更多收益。For some consumers, buying fruits on e-commerce platforms is not only about taste, but also about appearance and service. Therefore, they tend to prefer large fruits with good fruit shape, high sweetness, and even fruit color. However, agricultural production is not an industrial assembly line and is influenced by factors such as lighting conditions, nutrient absorption, and management levels. Even fruits of the same variety may have quality differences when grown. Therefore, when sold from the place of origin, similar fruits will be divided into different levels based on their appearance, sugar content, size, etc., and then distributed to different end markets. Some fruits may not look as good, such as being frosted during growth, being bumped during picking, or experiencing short exposure to sunlight, resulting in less pigmentation of the skin. Therefore, compared to some well grown fruits, they are sold at a lower price. But if the flesh is not affected, there is not much difference in taste. Some e-commerce platforms have taken a cost-effective approach to selling such fruits, occupying a place in the consumer market.
头雁领航群燕飞,乡村振兴正当时。区妇联创新打造“一室一组一队”新平台,开展新农学堂培训196期,培育巾帼新农人9300人次,“多点开花”跑出乡村振兴加速度,重庆辣妹子邓晓琳、车厘子女王杨婷、帮扶能手罗艳芝、面点大师李金丽、绢花红旗手陈丽娟等一批有胆识、有魄力、有担当的巾帼领头雁,正在成为乡村振兴巾帼行动强大引擎,激发着广大女性投身乡村振兴的热情和活力。We have been engaged in new media sales for 4 years. Through live broadcast, more tourists have known Tuonisi Village, and we have also been titled "Live sisters Flower". In the future, we will accelerate the creation of tourist attractions with the theme of "high-quality tomato promotion+featured homestay development", and drive women around to accelerate income growth and achieve common prosperity.
