聊城美团电商培训哪里有
美团电商培训课程
平台与品牌需要代服务商的理由也很简单，某种程度上来说，一个平台电商化成熟的标志就是服务商生态的完善。The reason why platforms and brands need proxy service providers is also simple. To some extent, the symbol of a mature platform's e-commerce is the improvement of the service provider ecosystem.
这些折腾与探索目前尚不能看到终局，毕竟，对于代运营企业来说，摆在眼前的选择其实也就这么多。它们的高光时刻与曾经的电商行业一样，已经被终止在上一个时代了。At present, these twists and turns and explorations cannot see the end, after all, there are actually so many choices in front of the operating companies. Their high light moments, like the e-commerce industry in the past, have been terminated in the previous era.
比如，母婴领域的美赞臣就同时与若羽臣、丽人丽妆合作；美妆领域的佰草集与丽人丽妆中止合作后，转身选择壹网壹创...去年2月，拥有兰蔻、资生堂、上海家化等化妆品品牌客户的电商代运营公司“璞康”获得了2亿元B轮融资，而兰蔻曾是丽人丽妆的大客户。For example, Mead Johnson in the field of mother and baby also collaborates with Ruoyeong and Beauty Makeup; After the termination of cooperation between Baicaoji and Beauty Beauty in the field of beauty, they turned to choose Yiwang Yichuang In February last year, e-commerce agency "Pukang", which owns cosmetics brand customers such as Lancome, Shiseido, and Shanghai Jiahua, received a round B financing of 200 million yuan, and Lancome was once a major customer of Beauty Beauty.
该笔交易随着时间推移，2022年宝尊因此产生公允价值损失为3.65亿元，由此进一步侵蚀了利润。无独有偶，丽人丽妆也因持有的金融资产公允价值变动在去年产生506万元的损失。Over time, this transaction resulted in a fair value loss of 365 million yuan for Baozun in 2022, further eroding profits. Coincidentally, Beauty Beauty also incurred a loss of 5.06 million yuan last year due to changes in the fair value of its financial assets.
但万变不离其宗，无论是卖断不卖断，进货不进货，本质上都是中间商赚差价，只不过承担的风险、提供的服务范围不同而已。But everything changes without leaving its roots. Whether it's selling or purchasing, it's essentially a middleman earning a price difference, but the risks they bear and the scope of services they provide are different.
